OCYP | Outside the Bocz Portfolio

Ottawa Catholic Young Professionals

Deliverables

Website Redesign and Information Architecture
New Visual Identity: Colour Palette, Typography
Engaging Website Copy

Project Description

As the volunteer web designer for OCYP (Ottawa Catholic Young Professionals), I crafted a fully custom website in WordPress and Elementor that brings the group’s mission to life online. Starting from a single logo color, I developed a complementary color palette to introduce visual harmony and hierarchy. I authored every page’s written content by synthesizing foundational documents (founding charter, mission statements, event briefs), ensuring each section clearly communicates OCYP’s purpose, values, and upcoming initiatives. I also created a dedicated Donations page that clearly explains how to support OCYP and links directly to their existing CanadaHelps portal. The result is a cohesive, mobile‑responsive site that reflects OCYP’s identity and engages Ottawa’s young Catholic professionals.

Live Website

OCYP website redesign using Wordpress and Elementor

Goal

Provide OCYP with a polished, user‑friendly digital home that showcases its community‑building events and faith‑driven mission while enabling easy navigation, clear messaging, and a modern yet approachable aesthetic.

Approach

I began by auditing OCYP’s existing materials — meeting minutes, founding documents, and mission statements — to extract key messages. Next, I drafted a detailed sitemap to determine the content and menu structure for each page. From there, I designed a fresh color palette that harmonizes with the logo’s signature hue and selected typography that balances readability with personality. I translated everything into a live environment using WordPress and Elementor. Throughout development, I wrote and refined all on‑page content, from event descriptions to “About Us” copy, ensuring consistency of tone and brand voice.

Challenges

Parsing dense organizational documents to decide which information was essential—and which could be trimmed—was time‑consuming, especially as I made every editorial decision solo. Balancing clarity with completeness required careful editing to keep pages concise and engaging, all while adhering to OCYP’s volunteer‑based timeline.

Results

The project delivered a fully responsive, SEO‑optimized platform praised by all volunteer members for its clear structure and inviting design. The new complementary palette and streamlined content helped visitors quickly understand OCYP’s mission and register for events, while the dedicated Donations page made supporting the group straightforward and transparent — further strengthening OCYP’s online visibility and community engagement.